SIR Webinar: Consumerization of Healthcare

SIR Webinar:  Consumerization of Healthcare
SIR Webinar: Consumerization of Healthcare. FREE for SIR members and non-members!

August 13, 2019
11:00-11:45am Central, 12:00-12:45pm Eastern, 9:00-9:45am Pacific

The consumerization of health care—the evolving way we’ll be cared for and how we obtain care from providers—is front and center in the news.  Zeldis Research, with our field partner Schlesinger Group, conducted qualitative research with consumers and physicians to understand how they are adapting to new technology (e.g., wearables, consumer DNA tests, medical ridesharing, remote health monitoring devices, and telemedicine) and other changes in health care.  

  • Are primary care physicians ready to talk with patients about wearables or about consumer DNA tests?  Are they ready to help patients with medical ridesharing for appointments?  
  • Are patients ready to talk with PCPs about their wearable data?  Are patients excited about patient portals or telemedicine?  How important are price transparency initiatives?

These are some of the questions we will address with key insights from our qualitative research and relevant industry literature.

Jeff Mann, Senior Research Director, Zeldis Research


8/13/2019 11:00 AM - 11:45 AM

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